Case Studies
Real work, as it ran.
The question a client brought us, the method we chose, the people we reached, and how long it took.
14 pieces
Spotlight19 September 2026
Case Studies · Medical Devices & Surgery
Contactless Patient Monitoring in Indian Hospitals: 70 Frontline Conversations, Including a Nurse Time-Motion Study
A client assessing the market for contactless patient monitors in India's Tier 1 and Tier 2 cities needed adoption drivers from the people who live with the devices: what drives needs among current users and non-users, the strengths and weaknesses of adopted technology, and the uptake potential of the new approach. We conducted 70 in-depth discussions of 30–45 minutes with general ward nurses, head nurses, anaesthesiologists, and medical directors — and ran a time-motion study of nurses'...
Read the story →70
Frontline Conversations, Including a Nurse Time-Motion Study
90
surveys of 35 minutes across the US, UK, France, Italy, G
Case Studies · Precision Medicine & Genomics19 September 2026
NGS Automation and the Future of Sequencing: Lab Directors Across 11 Markets, Conjoint Included
Keep reading →50
quantitative surveys of 30 minutes with cardiologists and neurologists
Case Studies · Rare Diseases19 September 2026
ATTR Amyloidosis in Real-World Practice: Cardiologists and Neurologists on Diagnosis and Treatment, in 1.5 Weeks
Keep reading →10
Patient Records per Physician, Twice a Year: Tracking Antiretrovi
Case Studies · Infectious Diseases & Vaccines19 September 2026
8–10 Patient Records per Physician, Twice a Year: Tracking Antiretroviral Therapy Performance Through Chart Data
Keep reading →BRIEFDELIVERED
two weeks
from brief to delivery
Case Studies · Pharma Industry & Market Access19 September 2026
What Will Brazil Pay? Payer Interviews on Pricing and Reimbursement Across Four Indications
Keep reading →50
in-depth discussions of 50 minutes each across EU5, China, Japan, Kore
Case Studies · Diagnostics & Laboratory19 September 2026
The POC HbA1c Testing Market Across EU5 and APAC: HCPs, Payers, and Manufacturers in One Study
Keep reading →BRIEFDELIVERED
13 business days
from brief to delivery
Case Studies · Oncology19 September 2026
Can a Side-Effect Guide Actually Help? The Metastatic Breast Cancer Care Team Answers
Keep reading →24
US oncologists and gynecologic oncologists for one-hour, one-on-one di
Case Studies · Oncology19 September 2026
Platinum-Resistant Ovarian Cancer: 24 Hours of Expert Conversation with US Gynecologic Oncologists
Keep reading →BRIEFDELIVERED
2.5 Weeks
from brief to delivery
Case Studies · Infectious Diseases & Vaccines19 September 2026
Entering the Pneumococcal Vaccine Market in China: Landscape and Competitive Intelligence in 2.5 Weeks
Keep reading →25
surveys of 60 minutes each with oncologists across the UK
Case Studies · Oncology19 September 2026
Inside the NSCLC Testing Paradigm: EU5 Oncologists on Biopsy Dynamics, MET Testing, and a New Product Profile
Keep reading →“
In the field of medicine, understanding, patient case histories are pivotal for diagnosing and treating various…
Case Studies · Diagnostics & Laboratory4 March 2024
Decoding Complex Cases: Navigating Rare Neurological & Genetic Diagnoses
Keep reading →50% increase in engagement with their marketing materials
Marketing Case Study · Pharma Industry & Market Access14 June 2023
Tapping into Local Nuances: A Localization Triumph in the U.S. Pharma Market
Keep reading →“
Background: A growing pharma marketing agency was working with a biotech firm that was preparing to launch a…
Marketing Case Study · Pharma Industry & Market Access14 June 2023
Refining Message Testing for Greater Impact On Marketing Effectiveness
Keep reading →“
A well-established pharma marketing agency found themselves representing a large pharmaceutical company that had…
Marketing Case Study · Healthcare Market Research14 June 2023
Harnessing Physician Preferences: A Success Story in Modernizing Communication Channels
Keep reading →The field, in your inbox.
Monthly intelligence from the network.