A client wanted to know whether the adverse-event guide shipped with its product genuinely helped the metastatic breast cancer care team manage side effects — not in theory, in the clinic.
Through Growth+Connect we ran one-on-one qualitative interviews of around 45 minutes with eight US care-team experts: oncology nurses, nurse practitioners, nurse navigators, physician assistants, and patient care staff — the people who actually handle side-effect management in HR+/HER2- metastatic breast cancer.
The whole engagement — recruitment, scheduling, interviews — completed within 10 to 13 business days.
Medical affairs questions deserve answers from the whole care team, not just the prescriber. Talk to our team.