Healthcare in the new normal
- Jun 8, 2021
- 1 min read
Updated: Jan 16, 2025
The #pandemic has created an environment of uncertainty, leading to questions about a host of themes including:
1. Dynamics of doing Business ('new Normal' vs. 'Business as Usual or BAU)
2. Industry dynamics (esp. #Pharma, #Logistics, IT)
3. Geopolitics
However, the 'Top of Mind' theme is that of Health & Wellness (incl. #mentalhealth, longitudinal impact, collateral damage, prospects for remediation).
Recently, GRG Health conducted comprehensive interviews with industry-leading personnel, gathering their views on the 'Top of Mind' theme. We found that:
1. Virtual Care or VC (esp. #Telemedicine, Remote Monitoring) has gained long-overdue traction
2. Despite a break-down of 'BAU', Interpersonal ties & Provider perception are key determinants of patient choice, and may impact #physicians' practices
3. VC will likely move IT centerstage, potentially offering it controlling/ownership role in Healthcare
4. Though a strong wave of innovation is expected, few older technologies may actually gain greater market share than anticipated!
Based on interviews with 50 leaders (US + EU-Top 5), our findings are pivotal to inclusive #Healthcare Delivery at individual & community levels!
Contact us for more details about the findings and credible research support for your needs.

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