KOL MARKET INSIGHTS

kol

IDENTIFY AND PROFILE OPINION LEADERS ACROSS CUSTOM REQUIREMENTS. MAP INFLUENCE OF KOL’S REGIONALLY AND NATIONALLY

Healthcare firms across the globe are exploring the need for effective KOL management strategy from a global standpoint as one of key strategic area for their annual growth plans. ​GRG’s KOL circle of experts provides new thinking on thought leader development by its prowess in KOL identification and management.

HOW WE BENEFIT OUR CLIENT

Tailored approach for KOL identification brings strong value to our customers in understanding the opinion leader landscape for

  • Drug Development Process
  • Key marketing feedback
  • Product launch
  • Brand establishment

KOL’S Key Offerings

OPINION LEADER RESEARCH

LEADER IDENTIFICATION

  • Nomination Surveys
  • Desk research database creation
  • GRG’s Therapy Area Trackers
  • Top movement trackings

LEADER PROFILES

  • Detailed and Mini Profiles
  • Executive Bios
  • In-depth Experience Models
  • Scientific Communications Tracking
  • Activity/Interest Tracking

LEADER MAPS

  • Regional/Global Influence Maps
  • Regional/Global Capability Maps
  • Regional/Global Interest Maps
  • Market Access Stakeholders Charts