COMPETITION INTELLIGENCE

competition-intelligence

Monitor Your Competitors. Gather Expert Insights And Ground Level Intelligence On Competition

Pharma and medical devices companies are faced with an interesting challenge on a day to day basis – the volatile nature regional/ground level competitive activities. At GRG, we identify competitive intelligence as a super set of two different level of insights – global level and regional level.

When comes to the ever changing landscape of emerging markets of Asia-Pacific, LATAM and middle east and developed markets of EU, GRG’s “CI circle of researchers” have a strong history of gathering competition information on both levels (global and regional) exhaustively.

We use a mix of expert interviews and secondary research to gather validated information on competition.

Our CI information is populated across the following models within Pharma and medical technology verticals.

CI Key Offerings

Portfolio Intelligence

  • Marketed Products
  • Pipeline Analysis
  • Clinical Trials Tracking
  • Scientific Communications Tracking
  • R&D hiring’s, spend, etc

Organizational Intelligence

  •  Regional organizational dynamics
  • Key trends around top news and their
    sources
  • Regulatory developments
  • Claims, lawsuits, AE’s, etc
  • Mergers and Acquisitions

Sales Strategy Intelligence

  • Sales Approach, Channel Partners Management
  • Sales figures, marketing spends, unit VS revenue numbers
  • Sales structures and commercial priorities (Available at Regional level also)
  • Competitor Customer Tracking (Sales Intelligence)